The United States by the heat wave, the temperature rose to 50 ℃, heat the eggs can be cooked; Argentina's first snow in 80 years, said even the old lady the first time, see; Antarctic ice disappearing, emperor penguins homeless, after difficult to find a healthy plump Coke ad shoot polar bears. We then realized the earth is really sick! We all personally have to start to fix it. Former Vice President Al Gore in the United States shot a 1 "An Inconvenient Truth", everyone seems to know the truth thoroughly, all over the world to protect the environment and the music sounded on the other hand of British designer Anya Hind march step on people who sell bags!

From February 2008 London Fashion week, T-type units, and the cover of various fashion magazines began to frequent the environmental texture of this cloth shopping bags, and many performing arts fashion celebrities have tried to back it.

French designer Christian Labroid in autumn and winter fashion show, a naked woman holding a "I would rather do not want to wear animal fur naked" slogan Chuang office to protest against the use of animal fur fashion, environmental protection has become a trend of large-scale transient invasive fashion. Hermes seems to have introduced and calf leather with a silk purse can be folded into the size of the reusable shopping bags; while another British designer Stella McCartney has introduced over a folding canvas shopping bags, but the price is too high but not widely used.

Non-woven bags of experts to promote environmentally friendly business model, so that environmentally sustainable way to go.